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Tuesday, October 12, 2004


frontline: merchants of cool: media giants | PBS 




"The past decade's wave of media mergers has produced a complex web of business relationships that now defines America's media and popular culture. These relationships offer a massive opportunity for cross promotion and selling of talent and products among different companies owned by the same powerful parent corporation.
Examine the charts breaking down what each of the five U.S. media giants now control (as of February 2001). Also included on this list is Bertelsmann AG, which in globalizing has bought up several large American media divisions."

frontline: merchants of cool: media giants | PBS





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